Copernicus has revolutionised the Earth Observation sector, providing invaluable data that underpin a wide variety of applications and support the implementation of a growing body of policies and legislative efforts. This study aimed to shed light in the added value brought by the complementary to Copernicus use of Planet’s daily cadence and high resolution 3 - 4 m data. To understand and quantify these benefits, a combined top-down (macro-economic) and bottom-up (specific use cases) approach was taken, allowing the robust characterisation and quantification of benefits.